I’m the “Write” guy
I’ll make your business money, and that’s really why you’re contacting me in the first place, isn’t it? How will I do that? In one word: Experience. In two words: I’m versatile. And, surprise, I’m also effective.
When you’ve done this as long as I have—and survived—you’ve got to be good.
Some writers can say they’ve interviewed Tiger Woods. Others can say they’ve written advertising copy for Fortune 500 companies. I can say I’ve done both, which is why I’ll be the “Write” guy for your campaign.
My Ghost Writing Spooks the Competition
I ghost write all the time. The only problem with this type of work is that it’s truly invisible – no bylines and long, drawn-out confidentiality contracts that prevent writers like me from mentioning the projects, articles and/or books that they actually wrote or worked on. Talk about a nightmare. Someone else gets all the credit for my work and I can’t use it to further promote myself. Sure, it pays well. But believe me, when you’ve written for some of the clients that I have, a byline would go a lot further.
Although I can’t mention the names of the people or the corporations that I’ve done this stealth-like work for in the past, I will say that I’ve written/edited a book that anyone reading this can pick up at any major bookstore. I’ve even been hired by other highly successful freelance writers to do subcontract writing/editing work for them without getting any of the credit – and one such project called for developing copy for a marketing project that involved one of the largest corporations in the world! And that company never even knew I existed. I will also say that I’ve written copy for someone who was invited to dine with both a President and a Pope. Need I say more?
I’ll Harmonize Your Message
I don’t care if I’m writing about emergency shut-off switches, shark bites or a new software program; I can help you achieve your objectives. Why? Because I ask enough questions—ones that lay the groundwork for cutting a clear path that strings the right words together with the proper voice and tone in order to harmonize with your desired message.
The bottom line is that I can write about anything and everything—from technical manuals to Tiddly Winks—as long as you can convey to me what your objectives are. From there, it’s all making your copy jump out at the reader in a unique, persuasive, informative fashion.
I’ll Capture Your Clients
As an editor for several newspapers and publications I’ve been on the other side of the fence so to speak. I’ve seen thousands of press releases and media kits, for example. Most of them end up in the circular file. Some, however, end up on the front page, and that’s my objective: To promote your company and push it to the front of the business world.
I know what editors look for in a press release, and I know how to write one to grab their attention. The end result means more publicity for you when they opt to do a story on your industry niche.
